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Thinking out Loud

AI & DataBy Anthea StratigosMay 15, 20268 Comments

Once in a while, it’s hard not to stop and take stock of the things going on around our industry that don’t add up. Or if they do, they…

Outsell Q1/Q2 Sales Benchmark

Sales & MarketingBy Anthea StratigosMay 8, 20264 Comments

More participants are meeting plan and nearly two-thirds are reporting year-over-year gains from this same time last year. Gains continue…

Software’s Exaggerated Demise

AI & DataBy Anthea StratigosMay 1, 20265 Comments

There is a lot of coverage about the software industry’s demise due to AI. Just like Mark Twain’s famous saying, “reports of my death are…

Right to Win

AI & DataBy Anthea StratigosApril 24, 20262 Comments

We’ve been answering a lot of questions lately about semantic technology, agentic access and where companies have a right to win and how…

Jettison the Term Audience

Perspectives & ReflectionsBy Anthea StratigosApril 17, 20262 Comments

Any way you cut it, the word ‘audience’ is passe. It is simply time to ‘red flag’ the term especially in media, events, and by extension of…

Missing the Moat

AI & DataBy Anthea StratigosApril 10, 2026Leave a comment

Last week I promised an update on the essential actions for the coming year and closing remarks in my preso in FL. Too many B2B data…

Outsell 𝘼𝙘𝙘𝙚𝙡𝙚𝙧𝙖𝙩𝙚 𝘼! Assessment™

Outsell EventsBy Anthea StratigosApril 3, 20262 Comments

How ironic that over at Anthropic human error let code out of the barn door and the firm issued a copyright takedown for remedy. Wonders…

RevvedUP 2026

Outsell EventsBy Anthea StratigosMarch 27, 20261 Comment

Coming off a packed 2 days in St. Pete, we ran the gamut from keynotes and panels to movement snacks and lawn games.

Two Conversations

Outsell EventsBy Anthea StratigosMarch 20, 20261 Comment

Across today’s conversations, two seminal points stood out: “We went from CD-ROM to the web in twenty years and on-prem to SaaS in ten…

Uncomfortable Truths

Perspectives & ReflectionsBy Anthea StratigosMarch 13, 20262 Comments

It’s funny how each tech cycle brings around the uncomfortable truths that we keep avoiding. Once again, free business models collide with…

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