18 Months
No, not the time it takes to gestate two little ones (minus twins of course.) This is the amount of time the industry has before today’s…
Who Owns My Data?
So now AI is listening in at doctor’s visits — a la ‘ambient notetaking,’ designed to let docs spend more time with patients. Afterall…
AI & Data Licensing
Last week, writing about copyright and IP under assault by big tech, our industry under existential threat, Thomson Reuters vs. Ross…
Dinosaurs & Alligators
An article on LinkedIn this week says Google is toast. Sir Martin Sorrell’s S4 Capital reported disappointing Q1 results with more online…
Outsell Q1/Q2 Sales Benchmark
The results are in, our members had a good discussion with resident expert Christine Rogers about what they’re experiencing on the sales…
Spring Forward
Yup — a new time for Outsell Accelerate! — change your clock and mark your calendar!
On My Mind
There is good news after all! While my belief in humanity is restored by this Boston Marathon runner, I am thinking about marketing again…
Tea Leaves
We are heading to Outsell’s 31st anniversary next week and last year’s blog reflected the tech cycles we have seen and the economic ones…
Sea of Sameness
While Outsell colleague Mike Diaz reviews marketing best practices for the CMOs in our industry promoting content-enabled SaaS and…
Outsell Accelerate!
We are excited to share that after 15 years, we are renaming our annual event to Outsell Accelerate! This year we’ll be taking the event to…