Outsell Signature Event Closing Keynote: Operating in the Metaverse
To many, the metaverse is the “next big thing”: an alternate reality where “real life” takes place. There is no doubt that VR, AR, and…
Are We Perpetuating an Urban Myth?
How are leaders measuring the impact of the return to the office — or lack thereof?
Don’t Miss the Outlook!
What if you had a crystal ball to look at the future of our industry: the future of data, the geopolitical situation, the economy, M&A, and…
Outsell Leadership Community Themes — Summer 2022
The Outsell Leadership Community — our peer-to-peer networks of industry CEOs and MDs — successfully returned to in-person meetings this…
Out of the Ashes
I was speaking with a former client yesterday who is coming back to the Outsell fold. This is a leading IM professional in a well-known…
iPhone
I was reflecting on the anniversary of the iPhone this week as well as comments in the media from those who invented it, who said they were…
Deviled Eggs
My colleague John Dick, Founder and CEO of Civic Science wrote last week in his must-read newsletter about how consumers loathe packaging…
Where the Growth Is
The Outsell team is wrapping up our annual sizing season. To get an overview of the total industry and the 100+ segments we cover, look no…
Trust vs. Doublespeak
It’s not hard to imagine why people distrust the government when you can’t get a straight answer to a straight question anymore these days…
The Persistent Chase for Eyeballs
One thing that constantly strikes me is how, in reporting a news story, the media leaves out pieces of the puzzle that actually inform the…