Gen Zers and millennials have entered today’s modern workforce and they are poised to disrupt the B2B events model. Outsell’s survey examines Gen Z and millennial views about events and how B2B event operators must shift format, technology, and engagement strategies to meet their needs.

Read more on the Outsell Platform: Inside the Gen Z/Millennial Mind: How Events Must Adapt

Author: Rob Keenan

Date: April 22, 2026

UpCodes’ Specifications launch marks an important turn in AEC: building codes are shifting from static reference on the periphery of projects to an AI‑mediated layer inside the specifications and project management tools.

Read more on the Outsell Platform: UpCodes Specifications: Testing the Boundaries of Public-View Codes

Author: Tatiana Khayrullina

Date: April 13, 2026

The scholarly research market hit $27.5B in 2025, growing 3%. Growth is driven by AI, rising research output, and efficiency needs, with strong gains in OA, analytics, and authoring tools. Budget constraints limit growth, pushing vendors toward integrated, AI-driven, trust-focused solutions.

Read more on the Outsell Platform: Scholarly Research: 2026 Ecosystem View

Author: Kate Worlock

Date: April 08, 2026

The GenAI revolution is not only disrupting media companies; it is also impacting their customers’ ability to maintain brand visibility. To help, Informa TechTarget launched two AI solutions that help suppliers navigate GenAI while showing B2B media how to use AI to generate custom content revenue.

Read more on the Outsell Platform: Informa TechTarget AI Tools Lay the Foundation for Custom Content Evolution in B2B Media

Author: Rob Keenan

Date: April 01, 2026

The shift from human-facing products to agent-facing infrastructure represents the most significant distribution change in the information industry since the move from print to digital, and the Model Context Protocol (MCP) sits at its foundation.

Read more on the Outsell Platform: Operating Practice: Model Context Protocols

Author: Hugh Logue

Date: March 25, 2026

New infrastructure is emerging that enables AI companies to automatically identify, license, and pay for content before use. Three competing standards are battling for dominance, but the window to shape the new automated content licensing standards is closing.

Read more on the Outsell Platform: New Infrastructure For AI Content Licensing

Author: Hugh Logue

Date: March 12, 2026

In 2026 alone, governments worldwide are enforcing new mandates on e-invoicing, AI governance, online safety, sustainability, and cybersecurity. When governments rewrite the rules at this pace, information companies have the opportunity to create solutions that everyone will need.

Read more on the Outsell Platform: E-Invoicing Shows How Regulation Is Creating New Revenue Opportunities

Author: Hugh Logue

Date: March 11, 2026

The partnership between Wiley & OpenEvidence signals a competitive inflection point not only in healthcare, but across the information services industry. It goes beyond a licensing agreement and demonstrates that controlling trusted content now defines the competitive moat in AI-driven workflows.

Read more on the Outsell Platform: Wiley–OpenEvidence: A Turning Point for AI-Driven Information Markets

Author: Nick Scheponik

Date: March 09, 2026

Clarivate’s decision to divest its Life Sciences & Healthcare (LS&H) business signals more than a portfolio trim; it highlights how information services providers are recalibrating for an AI-first, capital-disciplined market.

Read more on the Outsell Platform: Portfolio Shake-Up: What Clarivate’s Divestiture Means for Data-Driven Businesses

Author: Nick Scheponik

Date: March 05, 2026

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Read more on the Outsell Platform: Reflections on 60 FutureScape Interviews and the Amazing Career of David Worlock

Author: Outsell Analysis

Date: March 04, 2026

An acquisition by G2 and market expansion by FiscalNote forces leaders to take note. While taking different approaches, these two companies offer key takeaways for executives operating in B2B, as AI disrupts vertical markets and business models of the future are up for grabs.

Read more on the Outsell Platform: G2, FiscalNote: Two Moves – One Throughline for B2B Success

Author: Rob Keenan

Date: March 02, 2026

China produces more research output than any other nation, leading in many high-impact fields. This report examines how leading publishers are responding, identifying the structural implications for workflows, research integrity, portfolio investment, peer review, Open Access, and governance.

Read more on the Outsell Platform: The Rise of China: Challenges and Opportunities in Scholarly Publishing

Author: Kate Worlock

Date: February 26, 2026

Standards and codes have long functioned as static reference resource. With CASI, NFPA signals this model is ending. In an AI-native environment, value moves from access to documents toward embedded, conversational intelligence at the heart of compliance workflows.

Read more on the Outsell Platform: Codes Evolved: NFPA LiNK 3.0 Signals End of Static Content

Author: Tatiana Khayrullina

Date: February 24, 2026

Aggregation is no longer a destination product. As intelligence moves into workflows and AI internalizes discovery and synthesis, value is shifting from human-facing interfaces to embedded, machine-facing infrastructure.

Read more on the Outsell Platform: The Collapse of Aggregators: 13 Essential Actions for Success in the AI Intelligence Era

Author: Grant Hunter

Date: February 19, 2026

Content visibility is no longer automatic in an AI-first world and measuring it has become harder. As GenAI tools replace search as the main discovery entry point, blind spots and uneven citation practices are forcing publishers to rethink how audiences find, trust, and value content.

Read more on the Outsell Platform: Visibility, Trust, and Control in AI-Driven Discovery

Author: Kate Worlock

Date: February 18, 2026

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Read more on the Outsell Platform: The B2B Entrepreneur in the age of AI – An Interview with Gehan Talwatte

Author: Outsell Analysis

Date: February 16, 2026

Prism’s launch confirms a structural shift that spans the information industry, where GenAI model providers no longer act as horizontal infrastructure suppliers. They are moving decisively into the application layer, targeting the workflows where professional work takes place.

Read more on the Outsell Platform: OpenAI Targets Scholarly Workflow With Launch of Prism

Author: Kate Worlock

Date: February 12, 2026

Foundation model providers are no longer content to remain horizontal infrastructure – they are coming for the application layer, putting professional information vendors directly in the crosshairs.

Read more on the Outsell Platform: Anthropic Builds a Small Bridge Across the Content Moat

Author: Hugh Logue

Date: February 09, 2026

Clarivate’s Nexus signals a major shift in the information industry: discovery is moving from standalone platforms into embedded, AI-era workflow layers. As user behavior changes, providers across sectors must adapt to stay relevant and defensible.

Read more on the Outsell Platform: Clarivate Nexus: Anchoring Libraries Inside AI-Driven Research Workflows

Author: Kate Worlock

Date: February 05, 2026

How did your performance compare against your peers ? The Outsell and M3 Learning’s quarterly Sales Benchmark provides the data and insights to measure and improve sales performance.

Read more on the Outsell Platform: Outsell & M3 Learning’s Q3/Q4 2025 Sales Benchmark Results

Author: Michael Dziekan

Date: February 04, 2026