Most firms have valuable data assets, but many are unsure of how to capitalize on them. In this Outsell Master Class, Outsell Consulting Partner Barry Gold discusses the fundamentals of licensing and monetizing data in the 21st century. (Originally aired during the Outsell Signature Event 2020.)
Even if Wall Street shrugs off Morningstar’s attempt at automating fund research, the information giant’s bold move is destined to alter the role of financial research analysts and the financial community’s trust in robot-generated content.
The past year has led many in the industry to realize the need to redouble their marketing efforts. In this Outsell Master Class, Melinda Byerley, CEO & Founder of Fiddlehead, explores engaging in marketing in the current business climate. (Originally aired during the Outsell Signature Event 2020.)
The outlook for in-person events is slowly shifting, but demand is still high for local and regional shows as well as education-focused efforts. A peek into the future also shows great interest in virtual and hybrid events post-pandemic.
Recent results from three of the largest diversified information industry companies show markedly different approaches emerging about how to manage their various operations. A holding company model is very different from an integrated business looking for synergies across its operations.
As the higher education market continues to shift — in part due to change accelerated by the COVID-19 pandemic — providers are looking to serve the market through a variety of channels. The library will be key, but it’s not the only game in town.
The global standards publishing market has been expecting a consolidation among the top three aggregators. Instead, a merger between a standards developer and an aggregator adds a new dimension to the competitive landscape.
As the world goes through unprecedented turmoil in 2020, trademark applications are at a record high. The Trademark Research & Analytics segment is now attracting interest from investors and market players, driving new M&A activity and product development. This report explores the market landscape.
In alignment with its proposed value-add to S&P Global, IHS Markit drives forward ESG practices to help investors and governments decide on levels of infrastructure investment and partnership diplomacy. Its method demonstrates how to create net-new value from existing data channels.
With this deal, Salesforce snatches up a white-hot company that’s benefiting from the new work-from-anywhere business climate. Companies considering either of these platforms, or both, may have some leverage over the next six to 12 months.
New money is still flowing into the legal solutions market, providing investment for follow-on acquisitions and enabling the birth of potential new market disruptors.
A mega-deal between information giants demonstrates the value of combining data from different industries. Data that was once taken at face value for its worth in direct insight is now valued based on its new potential under applied analytics and machine learning.
Today’s event business model approach is doomed unless it evolves to deal with attendees’ reluctance to come back — especially women and younger attendees, who will define the future of in-person and hybrid events. Organizers adopting a business-as-usual approach going forward do so at their peril.
Outsell’s annual survey of CEO sentiment provides a glimpse into how leadership intends to approach the year ahead. More than ever before, this collective wisdom — representing well over 1,000 years of industry experience — provides a welcome guidepost in a truly uncertain time.
Uncommitted and undecided past attendees are the canaries in the coal mine for the events industry when it comes to planning the return of in-person events. Understanding their needs by generation is critical to plotting the course back.
