Informa Tech and TechTarget Combine to Lead in B2B Data and Market Access

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Combining Informa Tech with TechTarget gives Informa a larger B2B digital services and data play in the US and globally. Doubling revenues in three years is aggressive and will require a formidable integration effort, and a more aggressive vertical push from a go to market perspective.

Read more on the Outsell Platform: Informa Tech and TechTarget Combine to Lead in B2B Data and Market Access

Author: Randy Giusto

Date: February 01, 2024

Textbooks Wane While Homework Help Tools Are On The Rise: US HE Student and Faculty Survey 2023

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Today’s higher education students are less likely than their predecessors to use faculty-recommended content, seeking out alternative resources and writing assignments using generative AI. This analysis highlights challenges and opportunities for vendors in this shifting environment.

Read more on the Outsell Platform: Textbooks Wane While Homework Help Tools Are On The Rise: US HE Student and Faculty Survey 2023

Author: Kate Worlock

Date: January 23, 2024

Special Series on Generative AI: Tax, Accounting & Audit Solutions

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Generative AI has the potential to evolve the tax, accounting, and auditing professions. By reducing manual data reentry, automating repetitive tasks, and providing real-time insights, generative AI can enable greater efficiency and compliance in financial data aggregation and reporting.

Read more on the Outsell Platform: Special Series on Generative AI: Tax, Accounting & Audit Solutions

Author: Will Jan

Date: January 22, 2024

Special Series on Generative AI: Credit Information & Solutions

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Generative AI can be used to create more accurate credit scores and risk assessments, enable personalized financial advice, and improve customer service in the lending market. This analysis examines its emerging product use cases in the credit space and the implications for buyers and vendors alike.

Read more on the Outsell Platform: Special Series on Generative AI: Credit Information & Solutions

Author: Will Jan

Date: January 16, 2024

Higher Library Usage Opens Business Development Opportunities: US HE Student and Faculty Survey 2023

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As student usage of their institutional libraries rises, opportunities open up for librarians to serve student communities more impactfully. Information providers will play a critical role in facilitating this, boosting solution usage and improving relationships with buyers.

Read more on the Outsell Platform: Higher Library Usage Opens Business Development Opportunities: US HE Student and Faculty Survey 2023

Author: Kate Worlock

Date: January 09, 2024

HubSpot Buys and Starts to Integrate B2B Data Provider Clearbit

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It’s been years since an enterprise software company acquired a B2B data company. History hasn’t been kind to these deals, but today’s AI centric world changes things. The deal could parallel past ones or spur more M&A ahead as players consolidate.

Read more on the Outsell Leadership Community Platform: HubSpot Buys and Starts to Integrate B2B Data Provider Clearbit

Author: Randy Giusto

Date: December 19, 2023