The global Teaching & Learning Solutions segment grew by 4% in 2023, driven by K-12 funding and technology adoption, despite challenges from AI and higher education concerns. Key players saw divergent growth, with New Oriental leading the charge, and tech continuing to offer growth opportunities.
The B2B Media and Business Information segment grew 14% in 2023, driven by sustained post-COVID events rebound – down from 17% in 2022. However, challenges from big tech’s spending freeze and AI-driven changes to search are reshaping audience acquisition and growth strategies for 2024.
Generative AI vendors are keen to license quality content for model training purposes, especially long-form content that expands their models’ domain knowledge. Content owners can benefit, if they can manage the risks.
Tech companies are cleaning up and building out their AI training corpora, driving demand for training and inference licenses to relevant content. In our AI Licensing Deal Tracker we will track and capture publicized deals as they are announced.
When revisiting audience acquisition approaches, events can deliver new exposure and serve as a valuable engagement channel. This analysis looks at the importance of conducting an events audit to align audience acquisition strategy to event-related marketing and sales activities.
Deutsche Börse recently announced it would unveil a new data marketplace in Q4 2024. This analysis explores the implications for the broader financial market data industry and essential actions for other exchanges, financial market data providers, and technology vendors.
Amidst increasing legal scrutiny, OpenAI’s forthcoming Media Manager tool will let creators specify terms for AI training use of their work, offering a new way to protect copyright from Gen AI.
Revisiting audience acquisition approaches can help organizations reduce the volatility of what’s happing today in social, a primary engagement channel. This analysis looks at the importance of conducting a social audit to align audience acquisition strategy to social activities.
By licensing its content to OpenAI, the FT not only finds a new revenue stream for its archive, but also positions itself at the forefront of an emerging trend in digital journalism.
Revisiting audience acquisition approaches can help organizations reduce the volatility of compounding market factors. This analysis looks at the importance of conducting a content audit to align content strategy with an audience acquisition one.
Despite seeing opportunity, standards publishers have hesitated to commit to digitization. In this analysis, we dive into standards usage patterns and perspectives on integrating standards with CAD/CAE technologies and their evolving role in engineering workflows.
EQT’s acquisition of Avetta for $3 billion underscores the growing demand for sophisticated 3rd party risk management solutions in the face of global uncertainties and ESG regulation.
Concerns about cookie deprecation, algorithm changes, advertising revenue shortfalls, social platform changes, bot traffic, and generative AI’s impact on search are mounting. Revisiting audience acquisition strategies can help organizations reduce the volatility of these compounding factors.
For the first time, a vast treasure trove of US federal and state court decisions becomes commercially available, marking a shift in the legal technology landscape and opening new frontiers for innovation and access.
Combining generative AI with human intervention is arguably more important in education than in many other markets. Newly-launched Tutello provides a valuable exemplar showing how this can be done, and the growth opportunities that can arise.