The B2B Media and Business Information segment grew 14% in 2023, driven by sustained post-COVID events rebound – down from 17% in 2022. However, challenges from big tech’s spending freeze and AI-driven changes to search are reshaping audience acquisition and growth strategies for 2024.

Read more on the Outsell Leadership Community Platform: B2B Media & Business Information2024 Segment View

Author: Randy Giusto

Date: June 10, 2024

Generative AI vendors are keen to license quality content for model training purposes, especially long-form content that expands their models’ domain knowledge. Content owners can benefit, if they can manage the risks.

Read more on the Outsell Leadership Community Platform: Licensing Content to AI Companies: Current State of Play

Author: Kate Worlock

Date: June 06, 2024

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Read more on the Outsell Leadership Community Platform: AI Licensing Deal Tracker – PDF Version

Author: Outsell Analysis

Date: May 28, 2024

Tech companies are cleaning up and building out their AI training corpora, driving demand for training and inference licenses to relevant content. In our AI Licensing Deal Tracker we will track and capture publicized deals as they are announced.

Read more on the Outsell Leadership Community Platform: AI Licensing Deal Tracker

Author: Outsell Analysis

Date: May 28, 2024

When revisiting audience acquisition approaches, events can deliver new exposure and serve as a valuable engagement channel. This analysis looks at the importance of conducting an events audit to align audience acquisition strategy to event-related marketing and sales activities.

Read more on the Outsell Leadership Community Platform: Operating Practices: Audience Acquisition and Events

Author: Randy Giusto

Date: May 22, 2024

Deutsche Börse recently announced it would unveil a new data marketplace in Q4 2024. This analysis explores the implications for the broader financial market data industry and essential actions for other exchanges, financial market data providers, and technology vendors.

Read more on the Outsell Leadership Community Platform: Deutsche Börse Announces The Launch of its New Data Marketplace

Author: Sachin Gulab Kalwani

Date: May 14, 2024

Amidst increasing legal scrutiny, OpenAI’s forthcoming Media Manager tool will let creators specify terms for AI training use of their work, offering a new way to protect copyright from Gen AI.

Read more on the Outsell Leadership Community Platform: OpenAI to Release Tool for Publishers to Protect Their Copyright

Author: Hugh Logue

Date: May 13, 2024

Revisiting audience acquisition approaches can help organizations reduce the volatility of what’s happing today in social, a primary engagement channel. This analysis looks at the importance of conducting a social audit to align audience acquisition strategy to social activities.

Read more on the Outsell Leadership Community Platform: Operating Practices: Audience Acquisition and Social

Author: Randy Giusto

Date: May 06, 2024

By licensing its content to OpenAI, the FT not only finds a new revenue stream for its archive, but also positions itself at the forefront of an emerging trend in digital journalism.

Read more on the Outsell Leadership Community Platform: OpenAI and FT Licensing Deal: Old News, New Value

Author: Hugh Logue

Date: May 01, 2024

Revisiting audience acquisition approaches can help organizations reduce the volatility of compounding market factors. This analysis looks at the importance of conducting a content audit to align content strategy with an audience acquisition one.

Read more on the Outsell Leadership Community Platform: Operating Practices: Audience Acquisition and Content

Author: Randy Giusto

Date: April 23, 2024

Despite seeing opportunity, standards publishers have hesitated to commit to digitization. In this analysis, we dive into standards usage patterns and perspectives on integrating standards with CAD/CAE technologies and their evolving role in engineering workflows.

Read more on the Outsell Leadership Community Platform: Beyond Access: Patterns in Standards Utilization

Author: Tatiana Khayrullina

Date: April 17, 2024

EQT’s acquisition of Avetta for $3 billion underscores the growing demand for sophisticated 3rd party risk management solutions in the face of global uncertainties and ESG regulation.

Read more on the Outsell Leadership Community Platform: Avetta Acquisition Suggests More Deals to Come in 3rd Party Risk

Author: Hugh Logue

Date: April 11, 2024

Concerns about cookie deprecation, algorithm changes, advertising revenue shortfalls, social platform changes, bot traffic, and generative AI’s impact on search are mounting. Revisiting audience acquisition strategies can help organizations reduce the volatility of these compounding factors.

Read more on the Outsell Leadership Community Platform: Audience Acquisition Strategies Revisited

Author: Randy Giusto

Date: April 08, 2024

For the first time, a vast treasure trove of US federal and state court decisions becomes commercially available, marking a seismic shift in the legal technology landscape and opening new frontiers for innovation and access.

Read more on the Outsell Leadership Community Platform: Millions of US Law Cases Now Free To All

Author: Hugh Logue

Date: April 04, 2024

Combining generative AI with human intervention is arguably more important in education than in many other markets. Newly-launched Tutello provides a valuable exemplar showing how this can be done, and the growth opportunities that can arise.

Read more on the Outsell Leadership Community Platform: Tutello Launches, Exemplifying The Human + AI Approach

Author: Kate Worlock

Date: April 02, 2024

Our analysis on 2023 Legal & Regulatory tech & information services M&A highlights the trend towards larger, strategic deals, with a growing focus on GenAI, increased interest in European markets, and a shift towards more mature companies with lower multiples, signaling a shift in industry dynamics.

Read more on the Outsell Leadership Community Platform: Legal & Regulatory 2023 M&A Analysis

Author: Hugh Logue

Date: March 27, 2024

Our analysis on 2023 Legal & Regulatory tech & information services M&A highlights the trend towards larger, strategic deals, with a growing focus on GenAI, increased interest in European markets, and a shift towards more mature companies with lower multiples, signaling a shift in industry dynamics.

Read more on the Outsell Leadership Community Platform: Legal & Regulatory M&A – 2023 Analysis

Author: Hugh Logue

Date: March 27, 2024

The CLM market is rapidly evolving, driven by technological advancements and changing buyer needs. Buyers and vendors must adapt to these trends and leverage strategic insights to maintain and enhance their competitive edge in the marketplace.

Read more on the Outsell Leadership Community Platform: Contract Lifecycle Management: 2023 Product Category View

Author: Hugh Logue

Date: March 21, 2024

Join Marc Spenle, COO at Springer Nature, and David Worlock for an enlightening discussion on AI.

Read more on the Outsell Leadership Community Platform: A Discussion with Marc Spenle: AI Strategy, Execution, and Learning at Springer Nature

Author: David Worlock

Date: March 20, 2024

The CLM market is rapidly evolving, driven by technological advancements and changing buyer needs. Vendors must adapt to these trends and leverage strategic insights to maintain and enhance their competitive edge in the marketplace.

Read more on the Outsell Leadership Community Platform: Contract Lifecycle Management: Product Category View 2023

Author: Hugh Logue

Date: March 18, 2024