The ICC–Kestrel Labs Partnership: Licensed Codes Become Executable Rules

ICC’s licence to Kestrel Labs is a live test of what a content rights holder and a technology vendor can build together. Each keeps control of its core asset, but the combined product can be worth more than licensed content wrapped in a new interface.

Read more on the Outsell Platform: The ICC–Kestrel Labs Partnership: Licensed Codes Become Executable Rules

Author: Tatiana Khayrullina

Date: October 26, 2026

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