Add to cart TechTarget Buys Xtelligent to Move into Healthcare $99.00 The acquisition signals yet another effort by a B2B technology brand to fortify its own purchase intent data efforts, move into an adjacent space, and get away from pure-play B2B data platforms. Other B2B media and information companies need to consider a similar path. Read more on the Outsell Leadership Community Platform: TechTarget Buys Xtelligent to Move into Healthcare Author: Randy Giusto Date: August 23, 2021
Add to cart Zoom Events Will Accelerate the Event Platform Shakeout $99.00 Zoom’s minimal viable product version of Zoom Events has a lot of room for growth, and the company’s entry into the online event platform space will speed up the market shakeout ahead. Event teams must accelerate switching to platforms that meet their needs, especially when it comes to engagement. Read more on the Outsell Leadership Community Platform: Zoom Events Will Accelerate the Event Platform Shakeout Author: Randy Giusto Date: August 17, 2021