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Informa’s Big Intelligence Sale Must Finance the Building of Its Moat

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The price tag for Pharma Intelligence was large. Informa now must use those funds to go build a bigger moat by acquiring the necessary parts for its data and data services vision; this could also include a significant investment in events.

Read more on the Outsell Leadership Community Platform: Informa’s Big Intelligence Sale Must Finance the Building of Its Moat

Author: Randy Giusto

Date: February 16, 2022

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New Money Fuels the Rising Stars of Sales and Marketing Intelligence

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New investment rounds for three B2B sales and marketing intelligence vendors will allow each to scale beyond its current geographical focus. These successes, though, will still be driven by the demand for sales enablement and conversational intelligence solutions and how customers master the tools.

Read more on the Outsell Leadership Community Platform: New Money Fuels the Rising Stars of Sales and Marketing Intelligence

Author: Randy Giusto

Date: February 15, 2022