OUTSELL CEO SUMMIT
One Day. Deep Learning. Rich Networking.
10 Sessions
On AI, licensing, & execution
Invitation-only
CEOs, COOs, MDs, and Presidents in the room
Stationers’ Hall
An iconic London venue since 1673
Outsell Presents
Findings from Outsell Accelerate A! Benchmark™
Improv
Closing Keynote with Chip Brewer
Networking Reception
Cocktails, canapés, and the conversations that close deals
THEME
Finding the ROI in AI
The market is moving at breakneck speed. The way we operate is accelerating. CEOs are telling us their ‘word of the day’ ranges from brittle to resilient, pragmatic to optimistic, and to keeping up or missing out. Trust and empathy remain critical whether for our teams, our customers, or our owners. Go fast, reinvent businesses, deliver results. Find the ROI in AI.
We are in the industry’s fourth platform change in 30 years. AI alongside geopolitics and changing demographics are the rivers that run thru everything we do. No matter the business model in which we operate, or the customers who fund our solutions, this is the place to consider the issues operators face today.
Welcome to this year’s Outsell CEO Summit. Designed for CEOs, COOs, MDs, & Presidents running P&Ls and businesses in data, information, media and events and those who’ve made the leap into SaaS and intelligent systems.
Go where the learning is deep, the networking is rich, and thinking broadens. Solve problems you hadn’t considered. Regardless of the business you run, the owners you have, or the ‘regular’ company you keep – Slow down to speed up, meet new people, get deals done, and roll up your sleeves. Now is the time to find the ROI in AI.
PROGRAM
1 October 2026
A full day designed where the learning is deep, the networking is rich, and the thinking broadens.
8:30 AM – 9:00 AM
Networking, Coffee, & Registration
9:20 AM – 9:50 AM
A View From the Top
Markets change. Business models evolve. Technology rewrites the rules.
Great leaders stay ahead. Karen Abramson has spent more than 25 years leading multiple billion-dollar revenue divisions through periods of disruption, growth, and transformation. From AI driven intelligent systems and pure-play SaaS to publishing and recurring revenue, she has reinvented businesses across healthcare, tax, sustainability, and financial services sectors, doubling growth and overseeing dozens of M&A deals. In this candid conversation, Karen shares where she sees this next era going and what it takes to lead through change, make bold decisions, and build organizations that grow while the market shifts beneath them.
9:55 AM – 10:25 AM
The Outsell Outlook
Predictions we made years ago: the next UI is no UI, and trust is the new algorithm are playing out at lightning speed. The Outsell industry value chain continues to compress; new winners and losers are emerging every day. So, where is it all going?
In this forward-looking session, we’ll share the prism through which Outsell sees the future, including our key predictions, the biggest risks ahead, and the bridges we see across the widening competitive moat. Our perspective is grounded in real research: insights from dozens of subject-matter experts, thousands of interviews and conversations, and more than 10,000 companies tracked across 24 industry segments.
The future is moving fast. Leave ready for 2027
10:30 AM – 10:50 AM
Deploying Ethical AI: The Psychology of Trust and Risk
AI is moving fast. Human psychology doesn’t always keep pace.
As AI becomes embedded in products, decisions, and everyday workflows, organizations face risks that go beyond accuracy, security, and compliance. AI systems can influence how people think, feel, trust, decide, and relate to one another—often in ways leaders may not anticipate.
Join organizational psychologist Dr. Bernadette Han as she introduces the Ethical Emotionally Intelligent AI (EEI-AI) Behavioral Architecture™, a psychology-based framework for identifying critical human risks in AI design and deployment. She’ll challenge leaders to consider what responsible AI requires when the human mind—not just the technology—is part of the system.
10:50 AM – 11:20 AM
Networking Break
The best conversations rarely happen on stage.
Take time to compare notes, challenge ideas, and meet leaders tackling many of the same issues you are. Sometimes the next big idea starts over coffee.
11:25 AM – 12:05 PM
Flow or Friction: Meeting Today’s Customer Realities
AI has and is changing the way customers consume and use content. Whether our offerings are delivered through media-based models or sold direct to enterprises and their users in paid subscriptions the field is moving quickly. Three major Outsell studies provide the facts, and our speakers bring the data and realities to the discussion requiring every leader to prepare for the business model impacts ahead.
End Users & AI
Buyers (Audiences) & AI
Enterprise Buyers & AI
12:10 PM – 12:40 PM
Delivering New Revenue from AI Licensing
AI is creating new buyers, new products, and new revenue streams.
We’ll kick-off with Outsell’s resent research: Building Scalable AI Licensing Strategies which attendees will receive, followed by a view about pricing, and packaging content and data LLMs and AI native firms. Whether you’re buying, selling, or both, understand where value is shifting and how to capture it.
12:40 PM – 1:40 PM
Networking Lunch
Slow down to speed up.
Share ideas with fellow leaders, compare notes, and build relationships that last well beyond today. Some of the Summit’s best insights happen over lunch.
1:45 PM – 2:15 PM
Evolving Commercial Realities for an MCP World
With AI models and derivative data and content becoming more powerful, new revenue streams from licensing and changing customer demands, how are businesses evolving pricing and licensing to support agentics, MCP, and new delivery models. How do transactional vs. ARR-driven revenue models evolve and what are the new realities to prepare for?
2:20 PM – 3:20 PM
Building the Business Model Moat: New Realities, Risks, and Rails
The drawbridge is shifting. Where are frontier models headed? What’s really happening to your IP? How can synthetic data become a serious replacement product. What are emerging alternatives and what must you be doing about it now?
At the same time, you want to say yes to clients’ desired use of data in their internal AI tools. What must be done to preserve the long-term value of your data? What are the highest value types of data and content that will emerge over the next five years? Where will the biggest moats exist among companies who have developed their data and content well and what key factors build a strong moat?
Two leaders with the existential questions with a third leader building on the frontier’s edge working with the latest models around the world. Participate in a highly interactive conversation you won’t want to miss.
3:20 PM – 3:35 PM
Stretch Break - Grab Tea or Coffee
3:40 PM – 4:00 PM
Organizing for AI Execution
Technology doesn’t transform companies. People do.
The winners are redesigning teams, roles, and operating models – not just buying better tools. One leading company is transforming the way it works with customers and reorganizing to better execute in the era ahead. What’s working and not? Your takeaways: turning AI inside and outside of the organization into everyday work.
4:05 PM – 4:45 PM
Limber Up: Building the Agile, Improvisational, AI First Organization
The future is around the corner; we don’t know what it holds.
In this age of great uncertainty, the best leaders know how to listen, adapt, and act without having all the answers (or any of their lines!). Drawing on his experience as both a CEO and professional improviser, Chip Brewer shares why Improv skills are crucial leadership skills and how to improve your company’s teamwork, storytelling, and stagecraft so you are ready for whatever comes next.
5:00 PM – 6:30 PM
Cocktails & Canapés Networking Reception
Keep the conversation going.
Meet new peers, reconnect with colleagues, and continue the discussions that started throughout the day. Great ideas are shared on stage. Great relationships are built afterward.
REGISTRATION
The Summit is curated for executives running P&Ls across data, information services, media, and events.
Outsell CEO Network Members Only
Included in Membership
Subject to screening before confirmation. We'll review your registration and confirm by email.
Non-Client
CEO, COO, MD, President & Additional Qualified
Exec-Team
$795.00/
per person
Subject to screening before confirmation. We'll review your registration and confirm by email.
Non-Client
Suppliers & Financial Services
$1075.00
per person
Subject to screening before confirmation. We'll review your registration and confirm by email.
VENUE
Stationers’ Hall
An iconic hall in the heart of the City, steps from St Paul’s Cathedral.
Stationers' Hall, London, United Kingdom
Ave Maria Ln, London EC4M 7DD, United Kingdom
By Train/Tube
St Paul's (Central line) — 4 min walk
City Thameslink — 4 min walk
Blackfriars (District, Circle, Thameslink) — 8 min walk
Farringdon (Elizabeth line) — 10 min walk
Traveling Internationally
London is served by six major airports. The Elizabeth line connects Heathrow directly to the City of London in around 45 minutes.