I wrote not too long ago about the dearth of good customer service in the world these days, and now I’m seeing it in the sales function…

It’s May, and the prognosis for the US and UK is looking up. Events are starting to reopen, as are economies. Still, we remain concerned…

I’d like to have an honest conversation about why growth is the “uber factor” that enterprises have become so fixated upon. Yes, there’s…

Every so often, client demands come in waves, and most recently, we’ve entered the season of TAM (total addressable market) and VOC (voice…

Outsell community leaders held an honest discussion this week about returning to offices and the future of work. While our meetings are…

Operating at the center of the data, information, and analytics economy, we keep a keen eye on data marketplaces, data licensing, and…

Many recent examples of poor customer service of late make clear that it’s time to send out a rallying cry for all of us to improve our…

We all realized how at risk our supply chains were when we ended up without PPP equipment in the middle of COVID-19. Front-line responders…

Last week we marked the official anniversary of the COVID-19 pandemic, which was declared by the WHO on March 11, 2020. Of course, by the…

There’s an old saying in life that home is where the heart is and after a year of working remotely again I’ve decided headquarters is…

COVID-19 upended the market for in-person events due to marketers freezing spending. Outsell recently surveyed 235 US marketers to learn…

Here at Outsell, we continue to lead the industry in analyzing and benchmarking the impact of COVID-19 on events. Earlier this year, I…

Shout out to Russell Glass, CEO of Ginger, a mental health platform targeting enterprise clients that spun out from MIT Media Labs moons…

We live and work in ever-changing times. Pandemic, recession, climate change — all pose external risks to information marketplaces that…

How can a couple who only met three or four times in person before they married stay together for 64 years? How can a couple whose…

Our industry lost two visionary leaders recently: David Power III, founder of J.D. Power left us last week, and Gideon I. Gartner, founder…

Outsell has been at the forefront of researching and benchmarking the new world of events that has been thrust upon us by the pandemic…

I’ve often been asked by clients how we do our annual planning. We follow our own Outsell Growth Framework and revisit our business plan…

At first, 2020 looked to be a normal year: bickering over presidential politics, trade disputes, and the ever-present Brexit. We went to…

Wondering what the industry’s most-read headlines were in 2020? Here are the top 50, collected by Outsell Headlines Editor Susan Brown and…

When we began 2020, there was an inkling of things going awry as early warning signs about COVID-19 emerged. In January, most of us had…

I had a great dialogue with my friend and colleague Tony Lorenz this week on LinkedIn about dropping the notion of naming events as…

I’d like to think that despite Thanksgiving being quintessentially American, it’s a holiday whose spirit can span the globe. It’s about…

Well, it’s done now. Last week, we held the Outsell Signature Event, co-produced with JEGI digitally this year. Instead of being at The…

My husband sent me this letter yesterday. As I read it, I told him: “We could have written this.” We are both second-generation natives of…