Peak Stuff
Last week another press release came over the transom. It was from Rentus.com (took me awhile to figure out it’s not pronounced like Brutus…
The Business of Data vs. The Technology of Data
During a weekend where several of us lamented the clunky nature of Microsoft Word templates as we worked to get something to a client, an…
Weighing the Risks: Privacy, Personal Data, and Sales Tax
Last week, the FCC delivered a big blow to privacy, or the last vestiges of it. Outsell’s Lead Analyst, Hugh Logue wrote an analysis for…
Courting Capex
Many of our clients — information industry CEOs and senior execs — turn to us for baseline benchmarks and the numbers that keep their…
Pipes and Water of Content and Technology
At Outsell we talk about the “pipes” and “water”. Technology being the pipes and content, information, and data representing the water…
Big Step for Women, Small Step for Industry’s Mankind
Shout out to NPD, who was featured in our Information Industry Headines this week as it named its long-time president, Karyn Schoenbart…
Airbnb Is a Data Company — and an Event Company
How lovely to pick up an email from a longtime colleague the other day.
Data Is Big. But How Do You Monetize It?
The state of Washington wants to start charging sales tax on personal data, and businesses are fighting it tooth and nail. You can bet if…
Women, Leadership & Charging Bulls
Gotta love the news on Wall Street last week, especially the “Fearless Girl” staring down Wall Street’s charging bull. She is resolute…
Goodbye, Answer Man — Hello, Alexa
In the data and information space irony sometimes lands on our doorsteps. Take, for example, Outsell’s Information Industry Headlines from…
MD Anderson & Watson Break Up
As IBM CEO, Ginny Rometty, took to the stage at HIMMS (the biggest Health IT Trade Show in the United States), news emerged that IBM…
Is There Really a Millennial Mandate?
Two headlines and one comment from an Outsell Leadership Council member, made me wonder why all the hype about products and services for…
AI Madness
Forget March madness. It’s all about AI and machine learning. Remember dot.com, anyone? How about portal? Or Web 2.0? How about…
Where Are the Women? Diversity Schimersity
While we keep hearing about diversity, inclusion, and the need for greater representation at the top in corporations, our industry’s…
Why Uber (and Silicon Valley) need to rethink the ‘bro-culture’
The world is all atwitter, lit up about an odd year at Uber, which didn’t turn out to be so odd by Silicon Valley standards. The…
Oh Samsung — What Next?
The world has been full of venerable brands doing something awful, taking a hit, and recovering. GM’s ignition switch and Mary Barra’s…
Branding: Single Syllables or Bust
Go away for a few weeks and brand havoc is sure to rear its head in this industry. With all the M&A, consolidation, roll-ups, and PE firms…
The Changing Face of Market Research
One of the benefits of running Outsell is we’re of the industry we serve, a privileged position we respect and about which we have deep…
Why Marketers, Advertisers, Google and Search Are Just So Wrong
Years ago Outsell’s Chuck Richard got up at Outsell’s Signature Event and pointed to the one more important trends hitting B2B and the…
Lessons from Nell, Our Office Dog
Meet Nell the office dog, aka my dog. Nell knows her place in the sun and knows how to have fun. She comes to work a few days a week and on…
Entitled Millennials? More Like Sensationalist Media
Imagine my surprise first thing on a Sunday morning when in came an article about millennials in their workplace, a young company focused…
Can Homelessness Be Solved with the Right Data?
SuperBowl 50 put a spotlight on the host city San Francisco and the intractable homeless crisis that permeates throughout our 7 x 7…
When It Comes to Winning, It’s All About Your Standards
The article starts like this….. “In corporate and political America, women just can’t win.” I respect Catherine Rampell’s ‘Millennial View’…
