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Outsell 2024 Annual Industry Outlook

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For this year’s outlook, we did not need to look far for a theme: generative AI has dominated the headlines and is sure to impact 2024. We predict what the world may look like in three years—and interpret the implications for buyers and vendors of technology and information solutions alike.

Read more on the Outsell Leadership Community Platform: Outsell 2024 Annual Industry Outlook

Author: Philipp Mueller

Date: October 03, 2023

CEO Sentiment Survey 2023

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As growth ambitions confront real-world challenges, and as the impact of generative AI becomes clearer, Outsell’s recent survey taps into the sentiments and perspectives of CEOs within the technology and information services sectors.

Read more on the Outsell Leadership Community Platform: CEO Sentiment Survey 2023

Author: Philipp Mueller

Date: October 02, 2023

Special Series on Generative AI: Media

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Generative AI use cases for media are emerging as companies look to implement the technology to increase content creation efficiencies. This analysis examines emerging use cases, how media teams are responding, and the implications for any company creating commercial content today.

Read more on the Outsell Leadership Community Platform: Special Series on Generative AI: Media

Author: Randy Giusto

Date: September 21, 2023

Landmark Rulings Could Disrupt Standards and Information Providers

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In a landmark decision, the boundaries between private standards and public accessibility are redrawn, presenting challenges for traditional standards agencies but creating potential opportunities for publishers, software providers, and enterprising start-ups.

Read more on the Outsell Leadership Community Platform: Landmark Rulings Could Disrupt Standards and Information Providers

Author: Hugh Logue

Date: September 18, 2023

Special Series on Generative AI: Scholarly Communications

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Providers of scholarly content and data resources are increasingly using generative AI both to enhance the functionality of existing products and to augment the efficiency of internal processes. This analysis examines emerging product use cases and analyses implications for buyers and vendors alike.

Read more on the Outsell Leadership Community Platform: Special Series on Generative AI: Scholarly Communications

Author: Kate Worlock

Date: September 13, 2023

Special Series on Generative AI: Market and Marketing Research

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Generative AI use cases for research are just emerging, with research technology (ResTech) and full-service research providers now building functionality into their offerings. This analysis examines emerging use cases, how vendors are responding, and implications for buyers and vendors alike.

Read more on the Outsell Leadership Community Platform: Special Series on Generative AI: Market and Marketing Research

Author: Randy Giusto

Date: September 06, 2023

IBM’s Weather Company Blunder

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IBM likely lost significant value with its Weather Company deal. There are many lessons here on how synergistic revenue opportunity expectations can fall short when the focus and execution parts of the puzzle fail.

Read more on the Outsell Leadership Community Platform: IBM’s Weather Company Blunder

Author: Randy Giusto

Date: September 04, 2023

Special Series on Generative AI: K-12 and Higher Education

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Providers serving K-12 and higher education are upgrading their offerings using generative AI while carefully avoiding hallucinations and other potential pitfalls. This analysis examines emerging use cases, how vendors are responding, and implications for buyers and vendors alike.

Read more on the Outsell Leadership Community Platform: Special Series on Generative AI: K-12 and Higher Education

Author: Kate Worlock

Date: August 23, 2023

Special Series on Generative AI: Marketing

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Generative AI use cases for marketing are everywhere, with Sales & Marketing technology vendors now building functionality into their products at breakneck speed. This analysis examines emerging use cases, how vendors are responding, and implications for buyers and vendors alike.

Read more on the Outsell Leadership Community Platform: Special Series on Generative AI: Marketing

Author: Randy Giusto

Date: August 21, 2023

RELX, Thomson Reuters, Wolters Kluwer Half-Year Results: How the Big Three Measure Up

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In a rapidly changing information solutions sector, the 2023 H1 results for RELX, Thomson Reuters, and Wolters Kluwer provide revealing perspectives. Breaking down the 2023 H1 financials offers insights into their strategic priorities, market adaptability, and their future-oriented investments.

Learn more on the Outsell Leadership Community Platform: RELX, Thomson Reuters, Wolters Kluwer Half-Year Results: How the Big Three Measure Up

Author: Hugh Logue

Date: August 16, 2023