MD Anderson & Watson Break Up
As IBM CEO, Ginny Rometty, took to the stage at HIMMS (the biggest Health IT Trade Show in the United States), news emerged that IBM…
Oh Samsung — What Next?
The world has been full of venerable brands doing something awful, taking a hit, and recovering. GM’s ignition switch and Mary Barra’s…
Branding: Single Syllables or Bust
Go away for a few weeks and brand havoc is sure to rear its head in this industry. With all the M&A, consolidation, roll-ups, and PE firms…