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Four Lessons Learned for Cross-Sell/Upsell When Pivoting from Media to Information Services

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Moving to a blended business model of media, events, research, marketing services, data, and information requires rethinking cross-selling and upselling activities. This third piece in our series on sales transformation explores how to reinvent the activity.

Learn more on the Outsell Leadership Community Platform: Four Lessons Learned for Cross-Sell/Upsell When Pivoting from Media to Information Services

Author: Randy Giusto

Date: March 7, 2023

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Generative AI in Research: Could Bans Do More Harm than Good?

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The early response to generative AI (artificial intelligence) use in scholarly communications has been largely negative. This analysis explores why banning these new tools outright lacks foresight and limits providers’ ability to innovate and adapt.

Learn more on the Outsell Leadership Community Platform: Generative AI in Research: Could Bans Do More Harm than Good?

Author: Lettie Y. Conrad, PhD

Date: March 6, 2023