B2B Marketer Pain Points – Audience Acquisition and Digital Demand Gen

$99.00

This third piece in our series of discussions with B2B marketers looks at audience acquisition activities and needs. Marketers use solutions from both platforms and publishers, but there’s a movement to outsource work to agencies or bring it in-house as part of a broader first-party data initiative.

Read more on the Outsell Leadership Community Platform: B2B Marketer Pain Points – Audience Acquisition and Digital Demand Gen

Author: Randy Giusto

Date: August 15, 2022