B2B Marketer Pain Points – Audience Acquisition and Digital Demand Gen
$99.00This third piece in our series of discussions with B2B marketers looks at audience acquisition activities and needs. Marketers use solutions from both platforms and publishers, but there’s a movement to outsource work to agencies or bring it in-house as part of a broader first-party data initiative.
Read more on the Outsell Leadership Community Platform: B2B Marketer Pain Points – Audience Acquisition and Digital Demand Gen
Author: Randy Giusto
Date: August 15, 2022