
AI Hype to Reality
It’s inevitable with new technology. FT this morning calls it an AI bubble. Gartner’s hype cycle has its trough of disillusionment. Paul Saffo refers to it as the time in the innovation curve where interest plateaus, looking as if the technology will go nowhere — only to re-emerge with force sometime later. It’s when the frenzy wears off and we stare into the stark realities of whatever new technology arrives.
And it’s happening with our latest technology wave — one of several we’ve seen in our 30 year history. We are heading right smack into it with AI. The so-called Technorati in Silicon Valley will have us believe otherwise. The hubris continues unabated, valuations are flying high. They will have us all believe we must get with the program and drink the proverbial Kool-Aid (a phrase I cannot stand given its origin) post-haste or risk irrelevance.
There will be massive change. We are seeing the automation of knowledge and of creative pursuit. It’s coming. But it’s not here. And so, we have to wipe off the froth, and get real. And that’s why we’re focusing this year’s Outsell Signature Event, co-produced with JEGI CLARITY theme on: Hype to Reality: Creating Value in the AI Era. We’re continuing our journey from last year and going to the next level on how to extract and create value.
There is lots of hype. The leaders we’re supporting, the consulting we’re doing, and the research and analysis we’re syndicating focuses on where to use it, how to improve productivity, drive innovation through applying it in our products and services, or how to generate new revenue through licensing content to big tech for training LLMs. Leaders we’re speaking with are struggling to find value (there’s that trough of disillusionment!) They aren’t seeing enough to move the needle nor are they seeing it justify such silly valuations.
Where are we? What’s worth doing? What’s premature or potentially a waste of time or money? We’ve got your back. The program is live, speakers are joining us with more to come. If you have a case study to present, please contact us. We’ve got a powerful program that keeps it real. Join us. To receive your invitation please be in touch. This is the must-have event for CEOs, COOs, MDs and Presidents in the b2b technology, data and information space. Where real deals get done, real discussions take place, real problems are solved, and AI realism kicks in. We promise to keep it real.