Inside the Gen Z/Millennial Mind: How Events Must Adapt

Gen Zers and millennials have entered today’s modern workforce and they are poised to disrupt the B2B events model. Outsell’s survey examines Gen Z and millennial views about events and how B2B event operators must shift format, technology, and engagement strategies to meet their needs.

Read more on the Outsell Platform: Inside the Gen Z/Millennial Mind: How Events Must Adapt

Author: Rob Keenan

Date: April 22, 2026

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