The Outsell Signature Event Panel: Models for Driving Innovation
The journey continues at the Outsell Signature Event, co-produced with JEGi as we focus on Case Studies in Execution: Delivering Tomorrow’s Solutions.
We’ve taken you on a journey through the economy, the industry outlook and the M&A outlook so you’re locked and loaded for the operating background that will drive your decisions in 2020. Jerre Stead will provide a View from the Top sharing what the company of tomorrow looks like. Christian Keane and Alex Roth will tell us how to execute big bold moves (mega acquisitions) that make a sea-change in the competitive landscape in which we operate. And then we have to innovate in our day-to-day. How? We can buy our way in or we can build our way in or we can invest in other ways. And to share more about their models for innovation we’ve invited three amazing speakers to join us:
Gemma Postlethwaite, CEO at SourceMedia LLC
Daniel Hook, CEO at Digital Science
Jim Kennedy, SVP Strategy and Enterprise Development at The Associated Press
Digital Science has a portfolio model for buying, incubating and creating a portfolio of start-ups that act as an innovation model for their organization. The Associated Press has taken a venture-like model investing in firms and/or acting as a use case/proof source for a new solution that comes their way and then investing. It creates a testbed for new capability with low risk and high upside. SourceMedia focused on innovating from within, taking a look at strategic needs and business needs of customers, adapting and changing solutions and then changing the organization structure and adapting leadership to follow suit.
Three great models for innovation with a variety of approaches to explore. What works? What doesn’t? Why were these models chosen? What makes sense for a larger org that might not make sense for a small or medium one? How do you create a culture of innovation whether you run shark-tank like contests, act as a corporate VC or change products and services to adapt to changing market needs? Innovation is a wild and woolly topic and one that is of keen interest to most leaders we serve. Come join us on October 2–3 to hear Gemma, Daniel and Jim tell their stories and leave you with practical ideas for driving innovation in your organization when you go back home.