Outsell’s Signature Event from A to Z
Thank you to our partner Wilma Jordan and her team from the Jordan Edmiston Group, to the Outsell team, and to our speakers and sponsors who came together to produce this fabulous event, now in its 11th year. We thank Copyright Clearance Center, Innodata and Parthenon EY, for being Exclusive Event Sponsors, SRICheyenne for being our exclusive Talent Sponsor, and dPrism and Yseop for sponsoring Outsell’s Growth Tank at the event. We made our list and checked it twice. Here’s our rundown of this year’s event, from A to Z:
A is for absolutely amazing.
B is for our B2B panel that discussed how they put data to work.
C is for our community of CEOs and the alchemy they create to make this off the record, peer to peer, invitation only event magic.
D is for driving growth in the data economy, our key theme.
E is for execution essentials and the key metrics we presented for CEOs to take back home put to work.
F is for our frank discussion about the real issues we are tackling and how best to tackle them.
G is for Growth Tank case studies. Congratulations to our finalists and 2017 Growth Tank Winner — Ruth Pickering, Co-founder and Chief Business Development and Strategy Officer, Yewno, Inc.
H is for Heartificial Intelligence and the importance of ensuring that machines reflect our values. Shout out to John Havens for an inspiring closing keynote.
I is for intelligence, artificial, augmented reality, blockchain, and the technologies that continue to shape our business and which we discussed at length!
J is for Jim Smith, President & CEO, Thomson Reuters who inspired us with this View from the Top! Thank you, Jim, for your leadership.
K is for keeping the economy healthy and the pretty good signs that still remain on the horizon. Thank you, Chris Giles, Economic Editor of the Financial Times.
L is for longevity, both for the rich history of the many companies that endure and thrive and for the young startups whose further success is just the beginning of their stories.
M is for moon, that big beautiful full moon that overlooked the water from Foster’s Pavilion on a warm fall night at the beautiful Boston Harbor Hotel.
N is for nothing can stop us now. Leaders left refreshed, invigorated, and ready to go back to the office and drive growth in 2018.
O is for the Outsell team, our annual Outlook, and the pride felt watching our team work together to produce an amazing experience in Boston and bring together our projections for the year ahead.
P is for personalization, product management and platform, and the workflows that drive the way our end users now expect to experience our solutions.
Q is for EQ — the emotional intelligence.
R is for relationships, solution selling, and KPIs used to measure and monitor our sales lead response as well as improve our top lines.
S is for security, an imperative that remains for our entire industry an issue every leader needs to know more about. Lisa Hook and Myke Cole challenged us and pushed us.
T is for transformation and the thoughtful, compelling discussion led in parallel by David Levin & Ken Michaels — CEOs of McGraw-Hill Education and Macmillan Learning, respectively.
U is for user centered design and making users (people) the absolute center of our thinking in all we do.
V is for variety, various points of view, victory in the market, and what we came here to do.
W is for workforce and winning the best talent, opening our offices, driving diversity, and ensuring that we represent the generations, races, and genders that drive our success.
X is for eXpanding our minds, learning new things, meeting new people, and getting deals done, all signatures of Outsell’s Signature Event.
Y is for You. We design this event to help our clients build relationships with each other and to deepen them with us.
Z is for Zzzzs, as we take the well-earned rest we all deserve this weekend —our sponsors, speakers, and attendees who engaged so energetically in Boston, and the Outsell team who worked so hard to make it a success.