Outsell Signature Event: Digital Transformation — Is It Finished Yet?
Digital transformation can mean a lot of things, but there’s one eternal truth: it’s an ongoing process, not a single step change. At the Outsell Signature Event, co-produced with JEGI, we look at Radical Reinvention over time, using case studies to illuminate the processes that leading companies have undertaken, and drawing the lessons out of discussions with them.
Here’s an opportunity to tap into the experience of Jamie Bedard at SAPInsider as the business moved rapidly from face to face events to an online community online in the midst of COVID disruptions. You can see how two companies tackled re-platforming as not just a technology exercise but a reshaping of the business: Vicky Williams and Sarah Boyd of Emerald Publishing will show the effects it had across the whole business, while Mamta Patel and Richard Butterworth of Chemical Watch will underline the benefits derived from giving users freedom to manipulate their data.
Solutions as well as systems were a key concern of Tony Uphoff as Thomas moved through a period of comprehensive change in re-imagining as well as re-engineering their products. And Questex had an urgent need to re-establish user connections in a world suddenly short of in-person engagement, providing the impetus for an overhaul of its Fierce offerings.
Finally, Outsell has been through its own digital transformation this year, partnering with Zapnito. The two CEOs, Anthea Stratigos and Charles Thiede, will reconstruct what happened
The industry now has a wealth of experience around digital transformation. The Outsell Signature Event, November 10–12 will feature a collection of the best, presented by leaders justly proud of their achievements but humble enough to discuss the problems and issues with their peers in the Outsell community. Register Today