Disruption


Disruption

Just as I was writing about TMI last week my colleague sends me this link in response. Joining DeleteMe sounds perfect right about now and I’ll continue to do my homework about services that fight bad information, or information that goes against our personal wishes. Meanwhile, beware the ides of March in data, information, and b2b content-enabled tech.

Just about everywhere we turn these days we are chronicling significant change. It’s worth a call-out because of the absolute pace with which it’s happening. As if in preparation — our industry futurist David Worlock interviews Adam Day founder and CEO of Clear Skies Ltd. About managing misinformation. Timely for sure.

Sachin Kalwani, VP & Industry Lead does an amazing job factually pointing out who is ahead and who is falling behind relative to AI use in financial markets infrastructure. FactSet, S&P Global, and Bloomberg lead.

Just as I was writing about bad personal info on the open web, Outsell’s Randy Giusto VP & Industry Lead for media/marketing and the ecosystem around these areas, analyzes falling lead quality from Google and Microsoft once again leaving it to the buyer to figure it out and navigate the mess out on the open web.

And we are looking into and at new breed start-ups that defy traditional SaaS metrics given their use of AI As one commentor so well points out it’s not always AI but the strike-it-rich scale that comes with great product market fit. Filling a real need. How about that? Still, when you read about traditional metrics breaking, less reliance on VC, sure there is hype and there is reality, but there is also the thread connecting the two that is emerging and reads directionally true. A disruptive trend for sure that we are analyzing.

Outsell’s Michael Dziekan is analyzing the evolution of big tech in data delivery and how it is impacting providers and reshaping how data is accessed, managed, and integrated. As companies like Snowflake, AWS, and Databricks advance their scalable platforms, providers must adapt to meet client demands for seamless integration, cost efficiency, and secure data sharing across environments. Providers must assess and rethink their strategies for data access methods and practices — from their own workplace environments, data marketplaces (if applicable), and channels/routes to market via Big tech providers.

This shift requires providers to balance interoperability with maintaining in-house expertise, innovate with GenAI and data access techniques to reduce data movement, and enhance their value through insights. He analyzes data marketplaces, data monetization and changing delivery and use models and the technology enablers. He is hosting an Outsell Digital Meeting for OLC members March 26 from 8–9 (PST) with Jon Dakss, Outsell Consulting Partner and resident CTO expert, discussing this changing landscape and strategies that address increasing threats as well as opportunity. The data landscape is frothy right now. Request an invite to the meeting.

And, look no further than Hugh Logue’s work analyzing the AI licensing deal landscape and monies that are flowing.

Everyday leaders in data, information, b2b content-enabled tech businesses are facing fast-changing choppy waters. Our job — to help navigate those uncharted waters and provide services that support growth and keep our clients businesses upright and safely arriving shore.