MeritB2B Evolves into B2B Martech Through True Influence Deal
Through True Influence, MeritB2B jumps the chasm further from being a data-influenced marketing activities outsourcer to becoming a full-funnel, data-driven marketing intelligence solution. It’s another example of the consolidation of power underway in the sales and marketing intelligence space.
Read more on the Outsell Leadership Community Platform: MeritB2B Evolves into B2B Martech Through True Influence Deal
Author: Randy Giusto
Date: January 6, 2022
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