Add to cart B2B Media & Business Information2024 Segment View $0.00 The B2B Media and Business Information segment grew 14% in 2023, driven by sustained post-COVID events rebound – down from 17% in 2022. However, challenges from big tech’s spending freeze and AI-driven changes to search are reshaping audience acquisition and growth strategies for 2024. Read more on the Outsell Leadership Community Platform: B2B Media & Business Information2024 Segment View Author: Randy Giusto Date: June 10, 2024
Add to cart Licensing Content to AI Companies: Current State of Play $0.00 Generative AI vendors are keen to license quality content for model training purposes, especially long-form content that expands their models’ domain knowledge. Content owners can benefit, if they can manage the risks. Read more on the Outsell Leadership Community Platform: Licensing Content to AI Companies: Current State of Play Author: Kate Worlock Date: June 06, 2024